Environment

Protecting the environment is one of the biggest challenges facing today’s youth and their future.

Our goal is to protect Earth’s natural assets and since 2022, we have partnered with organisations to regenerate biodiverse forests and protect wildlife habitats on land and in the sea, while working closely with traditional owners on country.

Aerial view of the Great Barrier Reef
  • Inspire young people to advocate and take action for a healthier world.

In total, we’ve planted over

1,046,000 trees

in 11 Countries

Our global environmental impact

USA
UK
Brazil
RSA
Australia
NZ
Indonesia
Singapore
Hong Kong
Australia
One Tree Planted, Citizens of the Reef
Brazil
One Tree Planted
Indonesia (Borneo)
One Tree Planted
South Africa
One Tree Planted
United Kingdom
One Tree Planted
United States
One Tree Planted
Indonesia, Malaysia, Philippines
WWF
Singapore
WWF
Hong Kong
WWF

Our impact on the environment

Case Study

Reef Restoration - Great Barrier Reef

The Cotton On Foundation is supporting the restoration of the Great Barrier Reef through the installation of MARRS Reef Stars, an innovative coral restoration system designed to accelerate reef recovery. Acting as a foundation for new coral growth, these structures help rebuild damaged reef environments and create thriving habitats for marine life.

Together with conservation partners, the Foundation is contributing to the protection and regeneration of one of the world’s most valuable ecosystems, creating positive environmental impact that will be felt for years to come.

How we bring our environmental projects to life

  • Partnering with experts and on-the-ground organisations to deliver lasting environmental outcomes.
  • Long-term restoration of native forests and critical habitats to protect biodiversity and restore vital water catchments.
  • Rehabilitation of degraded landscapes and ecosystems to support long-term environmental health.
  • Expanding urban green spaces to strengthen climate resilience, improve community mental health and wellbeing, and quality of life in cities.
  • Protecting and restoring coral reefs through community-led conservation and marine stewardship initiatives.
  • Supporting sustainable land and sea management practices with local communities, Traditional Owners and partners.
  • Sharing stories of impact with teams and customers so they can see that every action counts – and feel inspired to take action for a healthier planet.

Shop with purpose. Create real impact.